Women's basketball
Akron coach Jodi Kest has started tweeting regularly, providing updates on her day-to-day coaching activities. I find Twitter to be a smart way to increase fan interest.
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Coach Kest is tweeting
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I find twitter to be a fad since they have about a 40% repeat user rate.
What Akron athletics really could use is an official presence on Facebook. Right now there are fan pages for the football and basketball teams, but they're fan-made creations.
Hey, read about my skin cancer on twitter. Twitter rulz.