Comments on: An Item of Significance, Though Perhaps Not for the Reason You Think (Corrected) http://www.ohiomm.com/blogs/heldenfiles/2006/09/20/an-item-of-significance-though-perhaps-not-for-the-reason-you-think-corrected/ Movies, TV and Popular Culture with Rich Heldenfels Thu, 04 Dec 2008 01:44:21 +0000 http://wordpress.org/?v=2.6.3 By: Fred Farrar http://www.ohiomm.com/blogs/heldenfiles/2006/09/20/an-item-of-significance-though-perhaps-not-for-the-reason-you-think-corrected/#comment-572 Fred Farrar Wed, 20 Sep 2006 21:51:06 +0000 http://www.ohiomm.com/blogs/heldenfiles/?p=759#comment-572 Rich: You meant to say in the first sentence "...very well for ESPN on MONDAY nights... But I agree with your post -- and in a business filled with brazen self-promotion, ESPN stands heads and shoulders above the competition. And I still wonder how Monday Night Football is worth $1.1 billion to Disney while NBC (only?!) has to pay $600 million for a four+ hour NFL block on Sundays -- which inclued schedule switching the last six weeks of the season. And NBC gets two Super Bowls in the deal, too. Rich: You meant to say in the first sentence "…very well for ESPN on MONDAY nights…

But I agree with your post — and in a business filled with brazen self-promotion, ESPN stands heads and shoulders above the competition.

And I still wonder how Monday Night Football is worth $1.1 billion to Disney while NBC (only?!) has to pay $600 million for a four+ hour NFL block on Sundays — which inclued schedule switching the last six weeks of the season. And NBC gets two Super Bowls in the deal, too.

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